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As the American worker ages, he becomes more concerned about long-term care needs and benefits that employers may offer for his retirement, as reported by Prudential Financial Inc. This is a factor that agents looking for long-term care insurance leads should know.
The study on Long Term Care Insurance demonstrated that just a fraction of the total number of employees understand the benefits of this type of insurance policy. Only about one-fourth of workers are planning to use insurance to pay for long term care expenses.
The Prudential Group Insurance president, Lori High, said that Baby Boomers are starting to contemplate about life after 60, they begin to understand what longer lives would entail ? nursing care costs, post retirement lifestyles, and finances.? Workers have become more aware of their long-term care needs in the future and its impact on their post retirement lifestyle.
Consumers with experience in care-giving put a higher value on employee benefits that include long term care insurance. That?s because they have seen how resources can be taken away by inadequate insurance coverage. Unfortunately, there remains a gap between recognizing the consequences and taking action to provide adequate protection by purchasing long term care insurance, notes High.
Agents seeking to find long term care insurance leads, take note:
Three out of ten workers that claim they don?t have an insurance policy, or don?t foresee themselves, or their spouse, needing long-term care services.
Individuals who say they don?t have a plan have unrealistic expectations because of the rising costs of long-term care. Most of them cite 401(k), retirement savings, and then Medicare as the most common means to fund long-term care.
Women are more often responsible for giving care and in fact, have more experience with giving care and yet the education gap between knowing and acting is bigger. Compared with men, women are less likely to possess their own long-term care insurance plans.
When related to Medicare, more than one-third of survey participants believe that their long-term care expenses will be covered by Medicare. These consumers are not aware that only a small part of long-term care costs is covered by Medicare, and they exclude most custodial care services.
High added that Americans realize the importance of every dollar spent for employee benefits. Employees and employers are both looking to find the best coverage for their money.
Agents that are able to provide the best coverage for their customers will find that they can increase the number of long term care insurance leads that they are searching for.